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Zeta Marketing Platform

By:  Zeta Global

The Zeta Marketing Platform is an omnichannel marketing platform that orchestrates the entire customer experience from managing data and identity, acquiring new customers to managing and growing existing customers. The ZMP enables activation across devices and channels with AI-driven personalization.

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Product Overview

The Zeta Marketing Platform (ZMP) is an omnichannel marketing platform that orchestrates the entire customer experience, from managing data and identity to acquiring new customers, as well as managing and growing existing customers. The ZMP enables activation across devices and channels (email, display, mobile, social, and CTV) with AI-driven personalization based on known attributes and real-time interactions informed by online and offline observations. The ZMP includes the following modules:

– Data Conductor: No code UI for configuring, importing, and exporting data sources.

– Identity Manager: Interface to configure and maintain the processes that combine disparate identity data into one consistent profile.

– Audience Explorer: Audience creation tool using data from any available source.

– Campaign Manager: Create, manage, and view specific channel executions.

– Experience Builder: Visual drag and drop interface for creating, managing and evaluating customer journeys.

– Channel Manager: Low Code / No Code UI for managing connections with partner technologies.

– Insights and Analytics: Comprehensive reporting tools across all activation channels.

Together these modules create flexible solutions for enterprise marketers to acquire new customers as well as retain and grow existing customers.

For custom pricing, EULA, or a private contract, please contact sales@muttii.com.

Sold byZeta Global
Fulfillment MethodSoftware as a Service (SaaS)

Highlights

  • CDP+ – Maintain a single customer and prospect view across all known and anonymous identifiers. Continuously enriching customer understanding with insights from billions of additional data points.
  • ESP – Zeta enables marketers with a simple yet powerful system for end-to-end email campaign management – including precision segmentation, advanced message creation, real-time reporting and AI-based optimization, and more.
  • DSP – Powered by our identity graph, we break down channel and device silos to help brands seamlessly connect with consumers by utilizing a transparent media mix that adapts to improve real business outcomes.

Pricing Information

Below are the total costs for these different subscription durations.
Additional taxes or fees may apply.

Zeta Marketing Platform

Zeta Marketing Platform

$580,000.00

Omnichannel Marketing Software

12 Months
$580,000.00
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Additional usage fees

You will be billed monthly for additional usage costs if your usage exceeds your contract. Your additional usage costs will be determined by the number of units you use above your contract.

DescriptionFees
Additional usage fee as defined in EULA$0.01/unit
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Usage Information

Fulfillment Options

Software as a Service (SaaS)

AWS Marketplace CloudRanger Backup Recovery Deprecated

Software as a service is a delivery model for software applications whereby the vendor hosts and operates the application over the Internet. Customers pay for using the software without owning the underlying infrastructure. With SaaS Contracts, customers will pay for usage through their AWS bill.

End User License Agreement

By subscribing to this product you agree to terms and conditions outlined in the product End User License Agreement (EULA)