Affiliate commissions aren’t always as simple as setting a global rate and forgetting about it – they’re a work in progress, something you can constantly tweak.

Your commissions need to work for your affiliates (bloggers, influencers, SEO experts, and more), but they also need to work for you, the retailer. You’ve got to be able to make good margins, even after you’ve factored in the affiliate payouts.

This is where product-specific affiliate commissions are so useful.

Tailoring commission rates based on each product’s profitability allows you to incentivize affiliates to focus on promoting your high-margin items.

This strategic approach not only maximizes your revenue potential but also ensures that your affiliates are motivated to drive sales for the products that matter most to your bottom line.

For instance, you might have a product with a small margin that makes a lot of sales. The chances are you don’t want to offer a 30% commission on this product because it’s just not viable.

On the other hand, you might have a top-of-the-line product where you make a big margin but aren’t making many sales. This would be a perfect product to move away from the flat rate commission and offer a greater reward for top affiliates.

To do this, you need the ability to set higher and lower commission rates based on the type of product you’re selling, and this is where product-specific affiliate commissions come in.

We’re going to show you how to set product-specific affiliate commissions in WordPress.

Additionally, we’ll also show you how to set unique commission rates for specific products on a per-affiliate basis